Hero MotoCorp introduces a new feature to enhance the digital shopping experience for its customers, an online virtual showroom as well as a Hero Product Configurator (HPC).
Hero MotoCorp virtual showroom is now live on company website
As India is reeling from the second wave of COVID-19 and the lockdown issued in many parts of the country, Hero MotoCorp, the world’s largest two-wheeler manufacturer by volume, has introduced a new feature for its customers, an online virtual showroom and the Hero. Product Configurator (HPC). Hero says the idea was to provide an immersive digital shopping experience for customers. Like other virtual showrooms, the Hero virtual showroom mimics a real showroom, offers a 360-degree view, and will allow customers to experience Hero two-wheelers and explore features and specifications. techniques of the exposed models.
Read also: Hero MotoCorp Steps Up COVID-19 Relief Efforts
Commenting on this initiative, Naveen Chauhan, Head of Sales and Service, Hero MotoCorp, said, “At Hero MotoCorp, we are constantly striving to improve the shopping experience for our customers. Given the need for social distancing and meeting the needs of digitally savvy clients, it is imperative that our services are present at clients’ fingertips while delivering a holistic experience from the start of their journey. shopping journey. This functionality is in line with our commitment to create value-driven initiatives. Shortly after launching our messaging app based chatbot services, we are now bringing a Hero Showroom right into the guest room. “
Read also: Hero temporarily stops production at all of its factories
Customers get a close to the showroom experience with the online virtual showroom. Hero also offers a “ Request a call back ” feature to inquire about the vehicle and have the option to purchase it directly. Hero says that there are 9 models of two-wheelers, presented in the virtual showroom. Hero also offers a product configurator where customers can change the color, add optional accessories and features, and then make the final purchase. Prices will be updated based on the location chosen and additional features added. The HPC also offers an AR or augmented reality experience where customers can view the product directly at home, office, etc.
For the latest automotive news and reviews, follow UKTN.com on Twitter, Facebook and subscribe to our YouTube channel.