Meta founder Mark Zuckerberg addressed creators on Wednesday announcing that the parent company of Facebook and Instagram will begin testing the display of non-fungible tokens (NFTs) on Instagram Stories using its augmented reality platform named Spark. AR. After launching an initial test of NFT display options on Instagram in May, Meta is now expanding the testing pool for the option, while also planning to bring NFT display to Facebook, “starting with a small group of American designers”.
Speaking about integrating NFTs into Meta’s apps, Zuckerberg said in a Facebook post, “We’re expanding our test so more creators around the world can post their NFTs on Instagram.” The company also said in an announcement, “Creators and collectors will be able to share their digital collectibles on Facebook and Instagram after we begin rolling out the feature to Facebook with select US creators at a later date.”
Zuckerberg first mentioned Instagram’s NFT integration in March, which he followed up with a video in May indicating that the Meta team had begun work on integrating digital collectibles for its metaverse and its Reality Labs blueprint, as well as through the corporate family. apps.
In May, Zuckerberg also said that the user side of the test group would be able to post NFTs at no cost by linking their third-party digital wallets in the app. NFTs will get a special “flicker” around the photo with attribution to both creator and owner.
Supported blockchain networks for the feature include Ethereum and Polygon, with Flo wand Solana launching soon, a company spokesperson confirmed with The Block. Third-party wallets that will be compatible with the platform include Rainbow, MetaMask, and Trust Wallet, along with Coinbase, Dapper, and Phantom.
Earlier this week, Meta also announced that it would join other tech companies in creating a Metaverse standards body. The group intends to build the next version of the Web and to develop a common philosophy for Web 3 and the metaverse. Some of the companies that have joined the initiative include Adobe, Epic Games, Microsoft, Nvidia, and Qualcomm; Apple was noticeably absent from the pack.