By assuming global responsibility for the global MQB A0 platform, the Czech automaker will develop new entry-level models for the Skoda and Volkswagen brands. The focus will be on regions such as India, Russia, Africa as well as ASEAN countries and Latin America.
This is the first time Skoda Auto has taken responsibility for a global platform like MQB A0
Skoda Auto has announced that it has been given full responsibility for the development of the Volkswagen Group’s MQB-A0 global platform, for various markets around the world. This is the first time that the Czech automaker has taken responsibility for a global platform. The company says it will develop new entry-level models for the Skoda and Volkswagen brands, especially for regions with high growth potential like India, Russia, Africa, as well as countries in the world. ‘ASEAN and Latin America. The announcement comes shortly after Skoda Auto India launched its first SUV, built on the MQB-A0-IN platform specially tailored for the Indian market.
Commenting on the announcement, Thomas Schafer, CEO of Skoda Auto, said: “We are applying our development expertise, taking on even more responsibility within the Volkswagen Group and at the same time consolidating the Skoda Auto head office as a hub. major European development for the group. I am convinced that we will be able to win over many new customers thanks to the MQB-A0 Global Platform and strengthen the Group’s position in the entry-level segments. “
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Ralf Brandstatter, Chairman of the Volkswagen Board of Directors, adds: “As a brand with strong expertise in entry-level mobility, Skoda is uniquely placed to take global responsibility for the successful development of the global platform. MQB-A0. within the Volkswagen group. In this way, we create synergies that will further increase profitability within the volume group.
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Skoda says one of the main reasons it has been given platform responsibility is due to the company’s development expertise and its many years of experience in sensitive entry-level segments. at prices. The automaker is already the group’s brand leader in markets such as India, Russia and North Africa. Currently, the global MQB-A0 platform is used worldwide by the VW Group for new models with combustion engines in entry-level segments. Besides Skoda Kushaq and Volkswagen Taigun, which are based on the adapted MQB A0-IN platform, other global products like Audi A1, Skoda Scala, new Fabia, Volkswagen Polo, T-Cross and Virtus are also built on the MQB A0. Platform.
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But that’s not all, the company plans to go further by launching the Kushaq in other emerging markets and is also working on new products. In India, the brands Skoda and Volkswagen will present their second product, a notchback sedan, based on the MQB A0-IN platform in the coming months. Skoda’s version will be called Slavia. Skoda also says that it will take highly skilled employees to work on the global MQB-A0 platform, especially for technical development. This will allow the company to create new job opportunities as some will be transferred to the project from other positions, the majority of the workforce will be new recruits.
In the long term, Skoda says this opportunity will help the Czech automaker achieve its goal of becoming the leading European automaker in markets such as India, Russia and North Africa, which is part of the Skoda strategy. 2030 of the company.
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